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Privacy and security

Your Privacy and the Security of Your Personal Information is Very Important to Us

Our Privacy and Security Policy (the “Privacy Policy”) is intended to protect your privacy and provide you with a safe and secure experience in shopping. This Privacy Policy applies to our Websites hosted in the India, namely, www.vanitastyle.com and https://www.vanitastyle.com (collectively, the “Websites”), and to our sales activities. This Privacy Policy protects consumers providing information through our Websites and is not designed to protect business information. You consent to the collection and use of your personal information. In addition to reviewing our Privacy Policy, you should also read our Terms of Use for our Websites. Your use of our Websites constitutes your agreement to its terms and conditions.

Our Privacy Policy Will Change Over Time

Because we continue to develop our Websites and take advantage of technologies to improve the services we provide, our policies will change over time. We encourage you to refer to this Privacy Policy from time to time to stay abreast of our most current privacy policy practices. If you are a registered user of our Websites, we may notify you by email of material changes to our Privacy Policy using the most current email address you have provided to us. Your continued access and use of our Websites will constitute your acceptance of any changes or revisions to our Privacy Policy.

Summary of Our Privacy Policy

This Privacy Policy explains and summarizes how we collect, use and protect your personal information as you interact with us online and through our customer and technical support. This Privacy Policy explains:

What information VanitaStyle.com gathers from users of our Websites.
How VanitaStyle.com uses the personal information that you share with us and that we learn about you because of our relationship.
How VanitaStyle.com uses “cookies” and “IP Addresses.”
What personal information, if any, VanitaStyle.com may share about you with others and the conditions that protect your information if it must be shared.
What kind of security measures VanitaStyle.com takes to protect your information from loss or disclosure and how VanitaStyle.com will inform you in the event of a security breach.
The circumstances under which you can access your personal information you have shared with VanitaStyle.com and have that information corrected, restrict VanitaStyle.com’s use of that information, and even have it removed from our records.

The Type of Information our Websites and Stores Collect About You

VanitaStyle.com collects information that you provide to us or that we learn about you from your use of our Websites or shopping at our stores. We receive and store information you enter on our Websites, provide to us at our stores, or give to us in any other way. For example, you may provide information to us when you register with our Websites, sign-in, search, add items to your shopping cart, pay for an item, participate in a survey, contest or promotion, apply for a job, request to receive our marketing materials, or communicate with VanitaStyle.com’s customer service. As a result of those actions, you might supply us with such information as your name, address, phone number, email address, payment card information, and personal shopping and product preferences. In applying for a job with us, you may provide to us your name, address, phone number, email address, previous work experience, references and other personal information about your background and experience.

We also automatically receive and store certain types of information whenever you visit our Websites. We might also receive information about you from other sources, such as in providing you special offers that we think will be of interest, and we may add that information to our account information.
We use a third-party service provider to serve ads on our behalf across the Internet and sometimes on this site. They may collect anonymous information about your visits to our Web site, and your interaction with our products and services. They may also use information about your visits to this and other Web sites to target advertisements for goods and services. This anonymous information is collected through the use of a pixel tag, which is industry standard technology used by most major web sites. No personally identifiable information is collected or used in this process. They do not know the name, phone number, address, email address, or any personally identifying information about the user.
You can also read more about online marketing practices and the technologies that support them by visiting the Network Advertising Initiative website by clicking here. Opens a New Window.

How VanitaStyle.com Uses Information About You

We use information we have collected about you to provide you with the very best shopping experience, the most current fashion clothing and accessories, and personal style news. We do not sell your personal information to third parties for any reason. We do not disclose your personal information to unaffiliated third parties, or to our affiliates, who may want to offer you their own products and services unless you have requested or authorized us to do so.

We may share your personal information with third parties or affiliates of VanitaStyle.com where it is necessary for us to complete a transaction you authorized or perform some other activity you have asked us to do.

We may share your personal information with third parties or affiliates of VanitaStyle.com with whom we have contracted to perform services on our behalf, for example for product and service fulfillment or for marketing purposes. All companies that act on our behalf are contractually obligated to keep the personal information we provide to them confidential and to use the personal information we share only to provide the services we ask them to perform.

We may disclose personal information about our customers as permitted or required by law, such as in connection with a subpoena or similar legal process, or in connection with a merger, acquisition or bankruptcy, as discussed further below. We may disclose information about you to protect against fraud and other crimes and to enforce our contracts with you.

We try to provide you with the information you need to make informed reasonable choices with respect to how our Websites use or share your information. VanitaStyle.com collects and uses personal information from you in several ways:

Website usage. VanitaStyle.com or VanitaStyle.com’s authorized service providers may observe activities, preferences and transactional data (such as your IP address, browser type and operating system) relating to your use of our Websites. We may use this collected or logged information in order to provide better service, to facilitate our customers’ use of the website, to track usage of the website, and to address security hazards. VanitaStyle.com, or one of VanitaStyle.com’s authorized service providers, may use this information to track aggregate traffic patterns throughout our Websites for VanitaStyle.com’s internal analysis.
Online Transactions. We collect information about you when you shop on our website. You may visit our site without registering, but if you wish to add merchandise to your shopping cart, save your debit or credit card information with us online, create a wish list or use other special features offered on our site, you may need to provide us with certain information, including your name, address, phone number, financial information, and email address, to open an account with us. We will assist you in creating a user id and a password to protect your account information. Similarly, if you wish to apply online for a job position with us, you will be required to submit relevant information about your background and experience.

Our Security Practices

Our internal data security policies restrict access to customers’ personal information to authorized employees. Authorized employees may use our customers’ personal information for VanitaStyle.com business purposes only. Our employees are bound by VanitaStyle.com policies that require them to maintain the confidentiality of our customers’ personal information. Employees who violate these requirements are subject to disciplinary action, up to and including termination.

We maintain physical, electronic, and procedural safeguards that are designed to guard our customers’ personal information. For example, for the security of your online visit to our Websites, we may make use of firewall barriers, encryption techniques and/or authentication procedures. Any personal information you save on our Website through your online account, including your debit or credit card, and other financial information, will be stored on secure designated servers, accessible only to those who require it in order to process your order and payment. Unfortunately, no data transmission over the Internet can be guaranteed to be absolutely secure. As a result, while we strive to protect your personal information, VanitaStyle.com cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk. In the event of a breach of the confidentiality or security of your personal information, we will notify you as necessary and to the extent possible so you can take appropriate protective steps. Unless you indicate otherwise, we may notify you under such circumstances using the email address you provided to us when you registered with our Websites.

Cookies and other Tracking Technologies that we use

We and our service providers use cookies, beacons, embedded scripts and local shared objects in connection with the Sites.

Cookies are small text files that are stored on your computer or device when you visit our websites. Cookies allow a website to recognize a particular device or browser. The use of cookies is a standard practice among websites to collect information about visitors’ activities while using the website.
Beacons is programming code that is designed to collect information about your interactions with the Site, such as the links you click on. The code is temporarily downloaded onto your computer or device from our web server or a third-party service provider, is active only while you are connected to the Site, and is deactivated or deleted thereafter.
Local Shared Objects Local shared objects (or Flash cookies) are pieces of data that websites which use Adobe Flash may store on a user’s computer or device. Third parties with whom we partner to provide certain features on our Sites or to display advertising based upon your web browsing activity use local shared objects. Various browsers may offer their own management tools for removing local shared objects. In addition, you may manage Flash cookies by clicking here Opens a New Window. .

The above technologies are used in analyzing trends, administering the Sites, services and products, tracking users’ movements around the Sites and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.

We use cookies to remember users’ settings, market products and services to users, and for authentication purposes. To manage the cookies that are placed on your computer, you may configure your internet browser to refuse, accept or delete cookies from our Sites at any time. Some of the cookies we use may be more persistent in nature. These persistent cookies may not be deleted when other cookies are deleted. Please check your browser and browser settings to determine where these types of cookies are stored and whether and how they may be deleted. The help portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable most cookies altogether. Please note that if cookies are disabled or removed, not all features of our Sites will operate as intended.

“Do Not Track” Technology: Some newer web browsers have a “Do Not Track” preference that transmits a “Do Not Track” header to the websites you visit with information indicating that you do not want your activity to be tracked. We currently do not respond to browser “Do Not Track” signals.
Third-Party Advertising Services: We partner with third parties that may use technologies such as cookies (and local stored objects as described above) to gather information about your activities on the Sites and elsewhere on the Internet in order to provide you with relevant advertising based upon your browsing activities and interests. This type of advertising is sometimes called interest-based advertising. No personally-identifiable information is collected or used in this process.

If you wish to not have this information collected and used for interest-based advertising, you may opt-out by clicking here Opens a New Window. for partners that participate in the TRUSTe opt-out tool (or if located in the European Union click here Opens a New Window. ).
If you wish to opt-out from this type of advertising for companies that participate in the Network Advertising Initiative, please click here Opens a New Window. .
If you wish to opt-out from this type of advertising for companies that participate in the Digital Advertising Alliance (“DAA”), you can do so here Opens a New Window. .
If you wish to opt-out of direct online advertising provided by VanitaStyle.com through our affiliate partner Conversant, click here Opens a New Window.

Please note that this does not opt you out of being served ads. You will continue to receive generic ads. VanitaStyle.com adheres to the DAA’s Self-Regulatory Principles.

Third-Party Analytics: We may also use service providers, such as Google Analytics, that may use cookies or other technologies to collect information about your online activities across this and other sites over time for non-advertising purposes such as those described above. To learn more about how Google Analytics collects and processes data and the choices Google may offer to control these activities, you may visit http://www.google.com/intl/en/policies/privacy/partners/ Opens a New Window. .
Google Analytics: To help facilitate the delivery of relevant content, we use Google Analytics and have implemented the following Google Advertising Features: Remarketing, Impression Reporting, and Demographics and Interest Reporting. We use Google Analytics cookies and other Google advertising cookies. You can opt out of the Google Analytics Advertising Features we use by indicating your preference using the interest-based opt-out link here Opens a New Window. . Google also provides a complete privacy policy, and instructions on opting out of Google Analytics here Opens a New Window. . Note that Google’s opt-out mechanism is specific to Google activities and does not affect the activities of other ad networks or analytics providers that we may use.

Links to Third Party Sites and Websites Containing our Websites Branding

Our Websites may contain links to third party sites. Please be aware, however, that VanitaStyle.com is not responsible for and cannot control the privacy policies of these other sites or their practices. We encourage you to read the privacy policies for these other sites, as they may differ from ours. This Privacy Policy applies solely to personal information collected by VanitaStyle.com.

Contact Preferences and Accessing Your Personal Information

You have choices when it comes to how VanitaStyle.com uses your personal information. When you register online with our Websites or sign-up in our stores, you can choose not to receive information about merchandise, services and special promotional offers from us by direct mail, email, and/or mobile text message (i.e., SMS and MMS). If you elect not to receive such product marketing information by direct mail or email, VanitaStyle.com may continue to contact you as necessary to service your account and process your transactions. You can change your preferences by following the instructions for opting out at the end of the marketing email, or by following the instructions for Account Information on the Websites or by contacting Customer Service here, or calling in the INDIA.

Keeping your account information accurate and up to date is very important so we can provide you with excellent service. If your account information is incomplete, inaccurate or not current, please follow the instructions for My Account on our Websites to correct or update your account information online, or you may contact Customer Service here.

You can login to your account on our Websites if you want to review or change the information you provide to us.

You should be careful to maintain the secrecy of your passwords and/or account information and be responsible about protecting your personal information and identity whenever you are online.



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